Geelong is a port city located on Corio Bay and the Barwon River, in the state of Victoria, Australia, 75 kilometres south-west of the state capital, Melbourne. It is the second largest Victorian city, with an estimated urban population of 192,393 as at June 2016, having grown 2.1 percent since June 2015.
Geelong City is also known as the 'Gateway City' due to its central location to surrounding Victorian regional centres like Ballarat in the north west, Torquay, Great Ocean Road and Warrnambool in the southwest, Hamilton, Colac and Winchelsea to the west, and the state capital of Melbourne in the north east.
Geelong was named in 1827, with the name derived from the local Wathaurong Aboriginal name for the region, Djillong, thought to mean "land" or "cliffs". The area was first surveyed in 1838, three weeks after Melbourne. The post office was open by June 1840 (the second to open in the Port Phillip District). The first woolstore was erected in this period and it became the port for the wool industry of the Western District.During the gold rush, Geelong experienced a brief boom as the main port to the rich goldfields of the Ballarat district. The city then diversified into manufacturing, and during the 1860s, it became one of the largest manufacturing centres in Australia with its wool mills, ropeworks, and paper mills.
It is known for being home to the Geelong Football Club, the second oldest club in the Australian Football League.
Today, Geelong stands as an emerging health, education and advanced manufacturing hub. The city's economy is shifting quickly and despite experiencing the drawbacks of losing much of its heavy manufacturing, it is seeing much growth in other sectors, positioning itself as one of the leading non-capital Australian cities.
Modern Day Geelong
In 2004, Avalon Airport was upgraded to accommodate interstate passenger travel, providing a base for the low-cost airline Jetstar to serve the Melbourne and Geelong urban areas. Geelong is planned to expand towards the south coast, with 2,500 hectares of land to become a major suburban development for 55,000 to 65,000 people, known as Armstrong Creek. In 2006, construction began on the Geelong Ring Road, designed to replace the Princes Highway through Geelong from Corio to Waurn Ponds. It opened in 2009.
More than AU$500-million-worth of major construction was under way in 2007.Major projects include the $150-million Westfield Geelong expansion works, involving a flyover of Yarra Street, the city's first Big W store, and an additional 70 new speciality stores; the $37-million Deakin Waterfront campus redevelopment, and the $23-million Deakin Medical School; the $50-million Edgewater apartment development on the waterfront; a number of multimillion-dollar office developments in the CBD; and a new $30-million aquatic centre in Waurn Ponds.
Major developments within Geelong are advocated by the region's formal alliance, G21 Geelong Region Alliance. The City of Greater Geelong and four other local municipalities form part of the alliance which identifies the Geelong region's priorities, and advocates all levels of government for funding and implement the projects. G21 developed 'The Geelong Region Plan - a sustainable growth strategy' which was launched by Premier Brumby in 2007. It was the approved strategic plan for the Geelong region. In addition, major projects such as the Geelong Ring Road Connections and duplication of the Princes Highway West obtained funding due to the combined efforts of the region's municipalities. As at May 2017, a further 13 Priority Projects are planned for the Geelong region.
The Victoria Government announced the relocation of the Transport Accident Commission headquarters from Melbourne to Geelong in October 2006, which created 850 jobs and an annual economic benefit over $59 million to the Geelong region. The construction of the $80-million Brougham Street headquarters was completed in late 2008. In November 2008, Ford Australia announced that its Australian-designed I6 engine would be re-engineered to meet the latest emissions regulations, and that consequently the engine manufacturing plant would be upgraded (however, all manufacturing of motor vehicles in Geelong and elsewhere throughout Australia is due to cease within the next couple of years).
A change to the city skyline is occurring with a number of modern apartment buildings on the Waterfront and central business district planned or under construction. On 10 July 2008, approval was given for a $100-million twin-tower apartment complex of 16 and 12 floors to be built on Mercer St in the city's western edge. The towers will become the tallest buildings in the city, taking the title from the Mercure Hotel. Further high rise developments are planned as part of the City of Greater Geelong's Geelong Western Edge strategic plan.A $17-million 11-story apartment tower has also recently been proposed to be built next to the Deakin Waterfront Campus.
In 2012, a design competition for a "city icon" was run for the City of Geelong by Deakin University and Senia Lawyers. The recipient of the prize and winning design entry was JOH Architects and their design titled "The Sea Dragon".
Geelong's new Library and Heritage Centre opened to the public in November 2015. The new addition to Geelong will offer new research facilities, display areas and host Geelong's extensive heritage, modern and Indigenous. The new library was awarded the Sir Zelman Cowen Award for Public Architecture in 2016.
Currently Geelong is undergoing a major revival effort, the Green Spine Project. The Green Spine project will connect Johnstone Park to the Botanic Gardens by a continuous line of trees via Malop Street. The redevelopment of Malop street will see the installation of separated bike lanes from both pedestrians and local traffic by greenery, the design is an Australian first. This project includes the installation of art sculptures and street art throughout the city centre. Major redevelopments are also occurring at Johnstone Park, with a new raingarden installation, and Lt Malop Street is seeing more upgrades.
In the suburbs Geelong West's Pakington Street is seeing major upgrades to its street appeal, with new plantings and upgrades to many of the shops. Manifold Heights' Shannon Avenue will see redevelopment to make it more pedestrian friendly. To Geelong's north, Rippleside is undergoing major changes, with the ongoing development of Balmoral Quay which will see Rippleside Park and nearby St Helens Park connected via a waterfront footpath as well as beach restoration and a boat dock expansion.